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Frequently Asked Questions

If you have any questions not answered here, please contact us.

Report Sponsorship


Our research reports are a great opportunity for cybersecurity vendors to receive fresh, custom-branded content for your marketing campaigns, generate new leads for your sales team, and raise your brand profile in the market.

  • Increase reach with your target audience through fact-based, high-quality content featuring your brand. Get the attention of new cybersecurity prospects.
  • Offer compelling content and engage prospects with relevant, insightful benchmark data (use it on your website, for your sales team, in email campaigns, for leadgen campaigns, on social media, PR, etc.).
  • Generate quality leads and become part of the conversation, engage buyers, and drive more revenue from your security marketing programs;
  • Leverage our 400,000+ member online infosec community to increase visibility, boost lead generation and conversion rates.
  • Save money compared to in-house production cost or legacy research

Crowd Research Partners offers three unique differentiators: community, speed, and cost:

  • Community – Our research reports are produced in partnership with the world’s biggest online communities of cybersecurity professionals. This means the research results are facted-based, peer-sourced insights from real-world professionals, rather than traditional academic or analyst reports. Fact-based, peer-sourced content significantly outperforms vendor or analyst created content because it has credibility with today’s cybersecurity professionals. Our community also guarantees broadest possible reach of new report content within the cybersecurity community.
  • Faster Speed – We can rapidly deliver reports as quickly as 1 week for licensed reports [see report sponsorship models].
  • Lower Cost – In contrast to traditional academic or analyst research, our multi-sponsor model allows for cost sharing between sponsors, resulting in the most cost-effective research reports available in the market.

Sponsorship pricing depends primarily on the selected sponsorship model:

  1. CO-SPONSOR UPCOMING RESEARCH REPORT (MULTIPLE SPONSORS) START AT $6,000
    Co-sponsor upcoming research reports on popular cybersecurity topics, produced in partnership with the 370,000 Information Security Community on LinkedIn. Become part of the conversation, receive sponsor-branded content, generate fresh leads, and elevate your brand in the cybersecurity community at an affordable rate. Add your own survey questions to make the research even more relevant to your company. Co-branded and single branded report versions available. Pricing typically starts at $6,000 per sponsor, production time is around 6-8 weeks.
  2. PUBLISH YOUR OWN RESEARCH REPORT (SINGLE SPONSOR) STARTS AT $20,000
    Publish exclusive, custom research on a specific focus topic of your choice that is not available to any other competitor. Lead the conversation with custom-branded, original research content, generate unique leads, and advance your brand in the cybersecurity community. Pricing typically starts at $20,000, production time is around 4-6 weeks.
  3. LICENSE EXISTING RESEARCH REPORTS START AT $3,500 
    Licensing a recently published report on a popular cybersecurity topic is a fast and cost-effective way to leverage fresh, high-quality research content. Add a strong lead magnet to your website and lead generation campaigns, and strengthen your brand in the cybersecurity community. Co-branded and single branded report versions available. Pricing typically starts at $3,500, production time is around 1-2 weeks.

Yes, we offer the following opportunities to save on report sponsorship fees:

  • Early-Bird Special – Sign up earlier than 4 weeks before project launch and receive a $1,000 early-bird discount [applies to scheduled, multi-sponsor reports only]
  • Spread-the-Word Special – Co-promote the online survey collecting data for the research report and receive a $1,000 discount (or higher depending on scope of co-promotion)
  • Multi-Report Special – Sponsor multiple reports and receive a $1,000 discount for every additional report sponsored within the following 12 months

Reports are promoted through a variety of channels to generate leads and publicity for sponsors:

  • Reports are posted and emailed to the 370,000-member Information Security Community on LinkedIn and Cybersecurity Insiders,
  • Targeted PR campaign to IT security media [see sample coverage],
  • Social media campaign across LinkedIn, Twitter, and Facebook.

Report Types


We offer three models to create a research report for you that fits your unique marketing priorities and budget:

    1. CO-SPONSOR UPCOMING RESEARCH REPORT (MULTIPLE SPONSORS)
      Co-sponsor upcoming research reports on popular cybersecurity topics, produced in partnership with the 370,000 Information Security Community on LinkedIn. Become part of the conversation, receive sponsor-branded content, generate fresh leads, and elevate your brand in the cybersecurity community at an affordable rate. Add your own survey questions to make the research even more relevant to your company. Co-branded and single branded report versions available. Pricing typically starts at $6,000 per sponsor, production time is around 6-8 weeks.
    2. PUBLISH YOUR OWN RESEARCH REPORT (SOLE SPONSOR)
      Publish exclusive, custom research on a specific focus topic of your choice that is not available to any other competitor. Lead the conversation with custom-branded, original research content, generate unique leads, and advance your brand in the cybersecurity community. Pricing typically starts at $30,000, production time is around 4-6 weeks.
    3. LICENSE EXISTING RESEARCH REPORTS
      Licensing a recently published report on a popular cybersecurity topic is a fast and cost-effective way to leverage fresh, high-quality research content. Add a strong lead magnet to your website and lead generation campaigns, and strengthen your brand in the cybersecurity community. Co-branded and single branded report versions available. Pricing typically starts at $3,500, production time is around 1-2 weeks.

 

Report Production Process


The research report program is based on a comprehensive online survey of professionals in our 400,000 member cybersecurity community. The process is designed to ensure the highest quality research, measurable marketing results, and a superior sponsor experience:

  • Interview with you to confirm objectives and draft an outline of the survey instrument, including custom survey questions.
  • Creation of the survey instrument (typically between 15 and 30 questions, depending on the topic), including custom questions to impart your unique market focus and point of view.
  • Administration of the survey process, including collection of survey responses from the cybersecurity panel and quality assurance. All research is based on a comprehensive online survey of cybersecurity professionals (minimum sample of 300).
  • Analysis and interpretation of the survey results and application of any filters, cross tabulation, year-over-year comparisons, etc.
  • Creation of report content, including research findings, charts and graphic design to bring the survey results to life in a compelling report.
  • Work progress is shared with you at every milestone. This way, you can review and provide feedback on the survey and report content – until you are satisfied with the outcome.
  • Publication of the final research report as part of a comprehensive marketing, PR, and social media campaign (promotion and additional content syndication, lead generation, webinar programs and infographics can be added to your custom package).

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